Posts Tagged ‘engagement rate’

The E-Commerce and Social Media Relationship

July 26, 2016 by

Does your social media engagement rate directly affect your consumer purchases?   It depends.    There are a lot of factors that go into why people make a purchase.  It could be a desperate need and they buy from the first company they see.  They could have an emotional tie and feel like they have […]

Online Customer Engagement – Part 2: Reaching Your Consumers

July 6, 2016 by

  Last month we discussed the importance of communicating with your current consumers.  Now, it’s all about reaching out to your future ones.   If you don’t grow, you’re not moving forward.     With that said, it is just as important to reach your prospects as it is staying in touch with your current consumers. […]