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(Raleigh, NC) – August 19, 2024– Brasco ///, a fully integrated end-to-end marketing and communications agency, proudly announces the expansion of its agency services. Through the acquisition of Circle City Strategy, the agency is adding a comprehensive Public Relations and Strategic Communications team, solidifying its true full-service strategic communications, creative, and marketing agency position. Greg Behr, a PR, media, and strategic communications professional with nearly two decades of experience in the field will serve as the agency’s Senior Director of PR and Strategic Communications.
Greg Behr brings a wealth of expertise to Brasco, having successfully led PR efforts at prominent agencies such as Capstrat (now Ketchum) and GBW Strategies. Throughout his 18-year career, Greg has worked with an impressive roster of clients, including Google, Facebook, Uber, CVS, Campbell University, and North Carolina’s Medicaid Expansion campaign. His unique approach to public and community relations focuses on delivering the right story to the right audience at the right time, leveraging his extensive experience in public perception and media relations.
“We are thrilled to welcome Greg Behr to the Brasco team,” says Brandon Ives, CEO of Brasco. “His unparalleled expertise and proven track record in public relations and strategic communications will be invaluable as we expand our service offerings. This expansion gives our clients a seamless and integrated approach, ensuring their stories are told effectively and persuasively.”
Greg will lead the new PR and Strategic Communications department with his team, focusing on building successful PR campaigns using three core elements: strategic alignment, compelling messaging and storytelling, and persistent execution supported by cutting edge technology. This seamless integration will shape clients’ public perceptions, ensuring their narratives resonate with the target audience.
“Joining Brasco is an exciting opportunity,” says Behr. “I am eager to leverage my experience and the talented team at Brasco to deliver exceptional PR and strategic communications services. We will create impactful campaigns that drive results and elevate our clients’ brands.”
With the addition of PR and strategic communications, Brasco offers a full suite of services, including brand development, marketing strategy, digital execution and marketing automation, advertising and media, website design and development, and creative services. This comprehensive approach ensures clients receive the support they need to achieve their end-to-end marketing goals.
For more information about Brasco’s new Public Relations and Strategic Communications offerings, visit us at: https://brasco.marketing/services/public-relations-and-strategic-communications/
About Brasco ///
Brasco /// is a leading full-service marketing and communications agency dedicated to helping its clients build their brand and propel growth. The award-winning agency maintains offices in Raleigh, Wilmington and Pittsboro, NC. With a team of experienced professionals, Brasco offers a wide range of services backed by cutting edge technology for digital marketing, branding, advertising media, creative and web services, public relations, and strategic communications.