Duke Global Health Institute (DGHI)

The Client

Duke Global Health Institute is committed to advancing global health equity. The institute’s vision is showcased in its Master of Science in Global Health (MS-GH) program, which stands as a testament to DGHI’s dedication to interdisciplinary education and innovation.  

DGHI strives to achieve health equity for vulnerable groups and individuals worldwide, guided by values such as humility, compassion, respect, cultural sensitivity, collaboration, diversity, inclusion, and a commitment to making a meaningful impact.

The Goals

DGHI partnered with Brasco to increase awareness of the DGHI MS-GH program. Together, the goal was to produce an engaging video series with the following objectives:

• Increase Qualified Applicants: Maintain a strong pipeline of applicants for the MS in Global Health program.  
• Build Brand and Program Awareness: Enhance visibility for DGHI by utilizing tailored messaging that resonates with prospective students.  

We created a series of ten videos centered on the theme “Exploring the MS in Global Health Program Through the Lens of the Mentor-Student Relationship.” These videos showcase the relationship between the students and faculty members, highlighting the mentorship program. 

The videos illustrate how the mentorship model has a profound impact on students, showcasing DGHI’s personalized approach to education.

We are thrilled to have been awarded a Telly Award for an online video series that focuses on education and discovery.

View the full video series here.