Lydia is an Account Strategist at Brasco ///, where she helps clients identify growth opportunities and develop strategies that align business goals with meaningful results. She enjoys building strong partnerships, understanding what makes a business unique, and helping turn complex challenges into clear, actionable plans.
With experience spanning marketing, operations, and client services, Lydia has led initiatives ranging from content strategy and digital marketing to project management and process development. Having worked in both agency and in-house environments, she brings a well-rounded perspective and an adaptable approach to connecting strategy with execution.
A Midwesterner by birth and a New Yorker by upbringing, Lydia now calls Raleigh home. Outside of work, she enjoys reading, gardening, traveling, and spending time with her husband, Ben, and their Bernese Mountain Dog, Kingsley.