Strategy

2022 Top Marketing Terms You Should Know

2022 Top Marketing Terms You Should Know

Are you having trouble interpreting your digital marketing reports? We know there are a lot of terms specific to digital…

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Google Ads | Part 1: Search

Advertising with Google and other digital ad platforms can be a complex and confusing space to enter. On Google’s platform…

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A Guide For Brand Marketers: The Now & After of COVID-19

Confidence in the face of change It has been a full year since many people around the country have been…

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6 Tips For a Productive + Happy Remote Work Culture

Last Fall our team packed up our office and moved out for six weeks as we went through a complete…

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Be Patient, Proactive, and Prepared during COVID-19

RALEIGH, NC The world is constantly changing. We see it every day in our world of marketing and advertising with…

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Branding: It’s in Our DNA

Let’s try a little exercise.   Ask the next five people you run across “what does branding mean?” Did you…

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Legalities in Design

Takeaways from AIGA Raleigh August Community Meeting   If you are a designer, how can you not love AIGA? It…

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Geo-marketing: Delivering Real-Time Relevance on the Fly

Once again, digital technology has paved the way for another highly effective marketing innovation: location-based marketing, aka geo-marketing. Generally speaking,…

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Web Chatbots & How to Utilize AI in Your Business: How Artificial Intelligence is Changing the Internet

The explosion of AI assistants and bots has made it more important than ever to adapt to how information is…