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Once again, digital technology has paved the way for another highly effective marketing innovation: location-based marketing, aka geo-marketing. Generally speaking,…
The explosion of AI assistants and bots has made it more important than ever to adapt to how information is…
At first glance, it may be difficult to see the parallels between marketing and the 2018 World Cup, but there…
1. SPARKLERS Sparklers are a simple, bright, and fun part of celebrating Independence Day. Just like social media posts, they…
Today we’re discussing relationships, and I’m not talking about the mushy stuff. I’m talking about business relationships. But while we’re…
Every decision we make involves emotions, including subconscious ones. Understanding what triggers those emotions can go a long way when…
In today’s world people are bombarded with emails, texts, ads, and social posts all fighting for eyeballs, attention, clicks and…
If your company hasn’t already adapted to the mobile landscape, it is more important than ever to make that transition…
Written by our Guest Blogger, Bobby Martin. I’ve been where you might be. I once was just a guy…